Why I have a blog

I have gone from zero to 40 mph hour on trying to use social media as a way to connect with customers and vendors. I am still in the beginning stages, but I am encouraging everyone I know to at least try it out.

Need some convincing? Bookmark this page first, follow me on Twitter @coynebrendan, then check out the following article I saw in one of my LinkedIn groups.

I think they are spot on with their ideas. I only wish I started sooner.

The next challenge is to get your customers to do this, or follow you on Twitter or at least give you their personal e-mail.

As sales people, how many times have you called on an account that you haven't heard from in a while and your one and only contact is gone, moved somewhere else? You have no way of getting in touch with them as their email is invalid and they turned in their company cell phone. The lady at the front desk won't give info.

The social medias are another semi-permanent bridge to connect with your customers. I consider this bridge an alternate route to traditional client relationships to be used whenever needed.

As good a case as you will see for social media as a sales tool (btw, after reading this, I realized I probably need to change my profile picture!):

Frank Kenny's Small Business Defender Blog: <center>Brand Yourself</center>